Q: How much text is allowed on my Facebook advert images?

Facebook indicate that images that include less than 20% text perform better than images with a lot of text on them. You can use this tool to check the images before you request for them to be added: <a href="http://www.social-contests.com/check-image/" target="_blank">http://www.social-contests.com/check-image</a>

Q: How can I change the image on the final slide of the Facebook carousel advert?

<span style="color: rgb(0, 0, 0); font-family: Arial, Helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;">This image is always your business page profile image, the image in the final position of the carousel advert will change as and when you change your profile image. <span style="font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;">It is not possible to set this image to anything other than your profile image.

Question 1

How do I accept the admin permissions request Yell has sent me?

Accepted Answer

You can accept the request using the following steps:

Go to your Facebook Business Page
Click Settings (in the right top hand corner)
Click on Page Roles (in the left hand side panel)
Accept Permissions

Here is a video demonstrating how to accept the admin permission request:

Question 2

How do I find my statistics for my Social Advertising?

Accepted Answer

At the end of your advertising month (known as a flight) you will receive a report which gives you a breakdown of your statistics for that month.

This will include but is not limited to: people reached, impressions, engagement rate and interactions.

Question 3

What areas can I target?

Accepted Answer

You can target the following:

Multiple 50 miles radius points
Towns / Cities by name
Target the whole of the UK (no international users)

Question 4

What are the 'Interest Targets' that I can choose from?

Accepted Answer

You can choose from the following interest targets:

Beauty – Beauty salons, beauty products, hair & makeup etc
Car Parts and Accessories – Brakes & clutches, car body panels, window tinting, alloys etc
Computers – Computer hardware, software, network storage etc
Consumer Electronics – TV, smartphones, cameras, games consoles etc
Clothing & Shoes – Men’s and women’s clothing & shoes, big and tall, plus sizes etc
Fashion Accessories – Handbags, jewellery, sunglasses etc
Gardening – Gardening & landscaping etc
Going Out & Events – Clubs, concerts, events, bars, comedians, theatre etc
Health & Fitness – Gyms, yoga, weight training, nutrition & diet etc
Home Improvements – Home improvement, DIY, renovation etc
Interior Design – Interior Designers, furniture etc
Music – Music festivals, live music, popular music
Parents – Children’s clothing, baby toys, baby & children’s products etc
Personal Finance – Mortgages, insurance, investments etc
Pets & Pet Care – Pets, pet care products, dog & cat food and products
Property – Buying & renting, commercial, premises etc
Restaurants & Cuisine – All types of restaurants
Small Business Owners – <50 employees, small/home office products, FB page owners
Sports & Outdoors – All sports, fishing, camping, horse riding, hiking etc
Takeaway & Fast Food – Fast food, burgers, pizzas etc
Theatre & Performing Arts – Singing, performing arts, theatre etc
Vehicles (New) – All brands, new car dealers, car & van leasing etc
Vehicles (Used) – All brands, used car dealers etc
Weddings – All things wedding, dresses, discos, photography, cars etc

You also have the option of selecting No Interest which would target all of the above.

Question 5

How much text is allowed on my Facebook advert images?

Accepted Answer

Facebook indicate that images that include less than 20% text perform better than images with a lot of text on them.

You can use this tool to check the images before you request for them to be added:

http://www.social-contests.com/check-image

Question 6

How can I change the image on the final slide of the Facebook carousel advert?

Accepted Answer

This image is always your business page profile image, the image in the final position of the carousel advert will change as and when you change your profile image.

It is not possible to set this image to anything other than your profile image.

Question 7

What are the Facebook policies on restricted content?

Accepted Answer

The following is prohibited content on Facebook:

Adverts that go against Facebook/Instagram community standards/guidelines
Illegal products or services
Discriminatory practices
Tobacco and related products
Unsafe substances
Weapons, ammunition or explosives
Adult products or services
Adult content
Third-party infringement
Sensational content
Personal attributes

You can visit the Facebook page for more details - https://www.facebook.com/policies/ads/

Question 8

What content is prohibited on Facebook?

Accepted Answer

The following is prohibited content on Facebook:

Adverts that go against Facebook/Instagram community standards/guidelines
Illegal products or services
Discriminatory practices
Tobacco and related products
Unsafe substances
Weapons, ammunition or explosives
Adult products or services
Adult content
Third-party infringement
Sensational content
Personal attributes

You can visit the Facebook page for more details - https://www.facebook.com/policies/ads/

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