Question 1

What is Extended Network Distribution?

Accepted Answer

Extended Network Distribution shares your business details across many relevant and popular websites* to extend the online visibility of your business.

You can add key business information including:

Business name
Address
Telephone number
Website address
Opening hours
Business headline, strapline and description
Business category
Products & services offered
Prices
Images and photos
Credentials including associations, accreditations and qualifications
Payment methods
Social media and online marketplace links

You can update all your listings across the extended network in one place using the Yell for Business app. To do this, simply tap on Manage profile on the main Yell for Business app home screen. In the Overview tab, you can add and edit your business details and links.

*The websites your content is distributed to is dependent on your type of business. Network includes the following sites - 192.com, Amazon Alexa, AroundMe, Baidu, Belfast News Letter, Bing, Brownbook.net, Central Index, Cylex, Daily Record, Evening Standard, Facebook, Factual, Find Open, Foursquare, Google My Business, HERE, HotFrog, iBegin, iGlobal, Infobel, Instagram, Johnston Press, LinkedIn, My local Services, Navmii, Opendi, Pitney Bowes, Scoot, ShowMeLocal, Snapchat, The Independent, The Mirror, The Scotsman, The Sun, TomTom, TouchLocal, Trinity Mirror, TripAdvisor, Tupalo, Twitter, WalesOnline, WhereTo?, Yalwa, Yell and Yelp.

Question 2

What do the different statuses mean on my business listings?

Accepted Answer

Within the Manage profile screen of the Yell for Business app, in the Listings tab, you can see how many listings you have live across the extended network. Each of your listings will display a status next to them:

Tasks Pending - Yell is in the process of identifying the correct business listing on the publisher site.
Processing - Yell is in the process of syncing your business information with the publisher listing.
Live - Yell has successfully connected to the publisher listing and is syncing your business information.
Submitted – Yell has submitted your business information to the publisher listing.
Unavailable – Yell is unable to sync your business information to the publisher listing.
Opted Out - There is no data sync connection between Yell and the publisher listing. To create a connection, tap the Opt in button.

The app will also display any issues related to a publisher listing and depending on the reason you may be able to fix the issue yourself. If you need help or have any queries, visit our Contact Us page to connect with a member of our team.

You may also see a listing with a Live status but that Requires attention. This may be due to a specific set of data not being synced to the publisher listing, but the rest of the data is being synced. This may occur because data in a field may not meet the publisher’s requirements.

Question 3

Why are my listings are showing incorrect or irrelevant categories?

Accepted Answer

Each listing across the extended network will take categories from the ones selected in the Categories section on your Yell dashboard (accessible on your desktop here). If the listing does not have the exact category available, then the closest categories will be chosen and assigned to the listings.

If these categories are drastically incorrect or you are unhappy with what is showing, please contact us and our Product Support team will be happy to help.

Question 4

What do the duplicate listing statuses mean?

Accepted Answer

Within the Manage profile screen of the Yell for Business app, in the Duplicates tab, you can see how many duplicate listings your business has.

Possible duplicate – we have detected that this listing is similar to an existing listing and may be a possible duplicate.
Processing suppression – Suppression request has been sent to the publisher and is being reviewed.
Unable to suppress – Publisher has reviewed the suppression request and has determined that the listing is not a duplicate.
Suppressed – Publisher has confirmed that the listing is a duplicate and has subsequently removed it.

If you have noticed a duplicate, or a flagged listing that you don’t believe is a duplicate, please contact us and our Product Support team will be happy to help.

Question 5

What is Yell Messaging Advanced?

Accepted Answer

Yell Messaging Advanced offers several powerful features in addition to those that come with the free version of Messaging. These are designed to save additional time and effort by providing more qualified enquiries, as well as giving your business greater visibility in Yell search results.

What are the features of Yell Messaging Advanced and how will they benefit my business?

In addition to all the standard features, Yell Messaging Advanced also includes:

Up to six fully customisable, pre-qualifying questions that Hartley can use to provide you with detailed information so you can reply more accurately first time
An Advanced Messaging profile badge on your Yell listing to make your business stand out
Prominence in relevant Yell search results so you can appear over free listings - plus an added boost for content and nearby searches
Visibility in Yell searches where customers filter by ‘Advanced Messaging’
Access to advanced analytics

Question 6

What is the Advanced Messaging badge?

Accepted Answer

With Yell Messaging Advanced, your business will receive an Advanced Messaging badge on your Yell listing to help you stand out better in Yell search results. This means that a customer knows they can send you a message rather than make a phone call to you. When a customer messages you, they are prompted to offer more detailed information about their enquiry.

Question 7

What should my custom questions be for Yell Messaging Advanced?

Accepted Answer

When you’re creating the custom questions you want our helpful chatbot Hartley to ask potential customers, think about what will help gather relevant and useful information for you to provide a detailed response to customer enquiries. Consider what you are often asked or need to know when a customer first contacts your business.

For example:

Question 8

How do I set up my questions for Yell Messaging Advanced?

Accepted Answer

You can edit your custom questions at any time using the Yell for Business app:

Tap on Account in the navigation bar
Tap on Products
Tap on Advanced Questions
Tap on the + icon in the top yellow bar to add a new question or tap the arrow next to an existing question to re-word it
Type the question you would like asked before a conversation is passed to you and then tap Done
To remove questions or change the order, tap on Edit
The icon to the left of each question lets you delete it, and the icon to the right lets you change the order. Once you’re happy, tap on Done to save your changes

For more information click here.

Question 9

How do I view my Yell Messaging Advanced analytics?

Accepted Answer

You can view your Yell Messaging Advanced analytics in the Yell for Business app:

Tap Account in the navigation bar
Select Analytics
Tap Messaging analytics

You will see the following screen:

The analytics displayed are:

Conversations received - The number of enquiries received from potential customers
Messages sent by Hartley - The total number of messages sent by Hartley
Messages you’ve sent - The total number of messages you have sent

You can view analytics from the last 30 days, 90 days, or 6 months.

Question 10

How do I link my social media profiles for Yell Extended Network Distribution?

Accepted Answer

You can easily link your social media platforms using the Yell for Business app which will allow content synchronisation across your social business pages, ensuring consistency across Facebook, Google Business Profile, and more...

You can link the following social media accounts for your business:

Facebook
Google Business Profile

To link your accounts, follow these instructions:

Download or log in to the free Yell for Business app here
Tap Manage profile on the main app screen
Tap on Listings and then Show the listings that require attention
Tap on any social media profiles that appear on this list
If an account needs to be linked, tap on Link account
A webpage will open on your device with a link to connect your social media channel
Tap Yes to verify the social media account you wish to link to your account
You will then be taken back to the app, which will show the listing as having no issues

Now you can enjoy faster, easier updates across your social pages, all in one place.

If you need any additional help, please visit our Contact Us page to connect with a member of our team.

Please note: If you need to update the name of your business, you will need to do this directly with Facebook and Google.

How can we help you today?

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