In order to qualify for the exemption from VAT your organisation must be a charity registered with the Charity Commission, or an organisation that has recognised charitable status with HM Revenue & Customs.

VAT exemption only applies if you have purchased qualifying advertising services from Yell as defined by Schedule 8 Group 15 paragraph 8 of Value Added Tax Act 1994.  

The following services provided by Yell qualify under the Act: Yell.com, Display, Social, PPC and Smart Performance. 

Other Yell products such as Websites, Video, Connect, Extended Distribution, Reputation Manager and Search Engine Optimisation do not qualify under the Act. 

If you believe you do qualify as being VAT exempt using the above criteria, please contact a member of our Customer Care team who will provide the necessary documents for you to complete. 

  • Live message – Click the Send Message Now button at https://yell.com/contactus/ to message our Customer Care team Mon - Fri 8am-5pm. 


  • Call us – Speak to a member of our team on 0800 555 444, Mon-Thu 9am-5pm, Fri 9am-4.30pm